Mr. Hannah leads marketing strategies for ICMA-RC brands, services and products. He oversees teams responsible for ICMA-RC PR, advertising, conferences, plan sponsor/participant education programs, digital marketing and communications.
Mr. Hannah has more than 20 years’ experience in the marketing industry. Before joining ICMA-RC in January 2005, Mr. Hannah was a Marketing Strategist and Client Supervisor for Hallmark Loyalty Marketing Group in Kansas City, MO, where he partnered with clients to develop strategic marketing programs designed to strengthen the connection between a brand and its customers. Prior to Hallmark Loyalty Marketing Group, he was an Account Education Manager at Ameriprise (formerly American Express Financial Advisors) in Minneapolis, MN and was responsible for building customized employee financial education campaigns focusing on 401(k) plans, financial services, and retirement advice. Mr. Hannah started his career at McCann Minneapolis (formerly Campbell Mithun Esty), a top-tier advertising agency and assisted in day-to-day national brand campaigns and product development for Domino’s Pizza, Minnesota Public Radio and Ocean Spray.
Mr. Hannah is past Chair of the National League of Cities (NLC) Corporate Partner Committee and past President of the Industry Committee of the National Association of Government Defined Contribution Administrators (NAGDCA). He has been a judge in education and communication competitions for various organizations to include the Insurance & Financial Communicators Association.
Mr. Hannah is a Registered Representative. Mr. Hannah earned his B.A. in Advertising at Southern Methodist University where he is currently Planning Committee Chair on the Alumni Board. He is a graduate of Harvard Business School’s General Management Program.